eFlowra was not created as a business idea. It began as a personal necessity.

After moving to the United States, we faced a problem that many people overlook — water quality. In many American cities, water pipes have not been replaced for over 10 years. As water travels through aging infrastructure, it absorbs chlorine, limescale, and harmful impurities. You may not notice it immediately, but your skin and hair do.

We began experiencing persistent skin breakouts, dryness, and irritation. Our hair became dull, dry, and fragile. We tried different shampoos, conditioners, and skincare products — including expensive brands — but nothing truly helped. The problem wasn’t the cosmetics.

The turning point came when we looked at the water itself.

After installing a shower water filter, the results were noticeable almost immediately. Skin irritation decreased, breakouts became less frequent, and our hair felt softer, healthier, and more alive — without changing shampoos or routines.

That’s when we realized a simple truth:
true care starts with water.

eFlowra was created to share this solution with others. We carefully select filtration shower systems designed to remove chlorine, limescale, and other harmful substances from everyday water. Our products are ideal for people with sensitive skin, damaged hair, or those living in hard water areas.

eFlowra is more than a store.
It’s a foundation for healthier skin and hair.
It’s clean water at the start of your daily routine.

Because when you change the water, everything changes. 🌿